For companies striving for consistent brand communication and efficiency in their marketing processes, a brand portal like BAAS is the ideal solution. We recently implemented this successfully for Van Mossel Automotive Group.
For a company like Van Mossel, with branches in multiple countries and an extensive range of car brands in its portfolio, managing marketing materials and brand identity documents can be a real challenge. Their own brand portal arrives at the perfect moment as an innovative solution that streamlines communication and guarantees consistency.
With more than 6,000 employees and branches across Belgium, Germany, the United Kingdom, France, Luxembourg and the Netherlands, Van Mossel represents 25 leading car brands. Maintaining brand consistency in their communication was a challenge, especially given the diversity of locations and the large number of employees involved in these processes.
To tackle this challenge, Van Mossel implemented the digital brand portal BAAS, developed by Buroform. BAAS serves as a central platform for managing and sharing marketing materials and brand identity documents. It seamlessly connects Van Mossel’s marketing environment with our printing presses, enabling marketing materials to be produced quickly and efficiently.
Centralised management: All marketing assets and brand documents are managed in one central location, creating a single source of truth for the entire company.
Global accessibility: No matter where they are located, all branches worldwide can access the same resources and materials.
Brand consistency: BAAS ensures that all communication remains aligned with Van Mossel’s brand guidelines, guaranteeing a professional and cohesive look.
Version control: Users always have access to the most recent designs and materials thanks to built-in version management.
Customisability: While staying within brand guidelines, users can easily personalise marketing materials such as business cards, letterheads, envelopes and presentation folders to suit their specific needs.
Our digital brand portal BAAS (Buroform As A Service) is the direct link between your marketing environment and our printing presses. All your marketing materials are centrally managed and accessible worldwide.
Curious to see how BAAS can help your company achieve brand consistency and communicate more efficiently? We’d be happy to offer you a free demo of our platform. Get in touch with Jesse to discuss the possibilities.
Laat hier je gegevens achter. Doorgaans beantwoorden wij je vraag binnen 24 uur.
Na je aanvraag nemen wij contact op om je aanvraag te bespreken.
