Object
Stationery
Printing technique
Offset
Paper
Uncoated
Special features
Fluorescent inks
PMS 808 (fluorescent green)
PMS 806 (fluorescent red)
PMS 803 (fluorescent orange)
Chamizo Fietsen has been a fixture in Flanders for 35 years, but their old corporate identity was no longer working for them. It was time for a revamp. Buroform’s graphic studio designed a sleek, contemporary logo inspired by the shape of a bicycle and combined it with a bold colour combination: fluorescent red, fluorescent green and fluorescent orange.
We had these striking PMS colours (PMS 806, 808 and 803) printed in offset on uncoated paper for a natural, vibrant look. The texture of the paper brings out the fluorescent tones even more.
The result? Stationery that speaks volumes — bright, fresh and future-proof. No grey compromise, but branding that rolls and rolls and stands out.
Enter: a youthful logo with a subtle reference to a bicycle, set against a bold backdrop of fluorescent red, green and orange to attract extra attention.
From old-fashioned to eye-catching: fluorescent PMS printing that reinforces brand identity.
