If you want to set up a direct mailing campaign, Direct Operations is the place to go. This Brussels-based organisation produces, personalises and coordinates every aspect of your campaign and ensures that the end result reaches the right target group. Its clients are mainly companies and organisations in the social sector. For a fundraising campaign based on the theme of Easter, we worked together to develop these boxes of Easter eggs. We created colourful, playful packaging in the shape of a hare, designed to persuade people to support the association.