Ibens

Via Victor

A book for Ibens

Never just call Ibens a “contractor”. This specialist in healthcare accommodation is an outsider among construction companies. Ibens looks beyond traditional methods, and that vision was recently beautifully translated and depicted by Via Victor.

The Antwerp-based creative agency rolled out a completely new identity, which also provided the building blocks for a brand-new brochure. The brochure has a special cachet thanks to the recurring fluorescent orange accents. The open spine is particularly striking due to the use of colour on the cut edge and the thick sheets of grey cardboard for the cover.

Object
Premium catalogues

Printing techniques
Offset LE-UV + PMS fluo
Foil printing

Finish
Sewn binding
Bare spine
Fluorescent ink

Paper/Material
Cover: Grey cardboard
Inner pages: Multidesign Original White

The brochure has a special cachet thanks to the recurring fluorescent orange accents.

 
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